Casa México
Saturday 12

From outsider to invader

  4:00 - 4:45 PM
  Conference

Black Box Room

http://www.eventbrite.com/e/from-outsider-to-invader-casa-mexico-sxsw-tickets-22231723684

Talent is the key element to close the gap between an over technological world and a country with emergent economy. Since 1999, GrupoW has challenged the conventional rules and created a unique creative environment in a small city at the north of Mexico. From two co‐founders to a hundred of towering artists, the results include the most iconic and remarkable digital projects from latin america.
This is the story of a mexican dream, turned in a digital company, an avant‐garde ad agency and a revolutionary educational project.
Always independent.

Grupo W